That was 15 mins of my life that I won't get back
Here's my .02 cents
In this case Gene is actually, and to use his term, the snake oil salesman
And all his happy responders are the sheep he's leading right off the cliff
But he has one feeble arguement in this video that is actually right so we can't technically call BS here
Hear me out before ripping me a new one....
He measures the 3 cables and says the output in DB between them is so minute we can't possibly hear an audible difference
Which is true......but
What he's measuring, output DB, is a capability of the electronics not the cables and this is where we get to call BS on Gene and his sheep
So of course most any coat hanger can deliver the capabilities the electronics are designed to
In essence he's telling us spending money on cables will not playback any louder, no arguement
Again a design limitation of the electronics, not the cable
What he fails to compare, this is where his snake oil salesman shines
We don't invest in the cables with ANY expectation that our systems will play louder
What we get and expect is a broader dynamic range of the same material we've been playing for years, a more natural sound, vocals sound closer to the microphone, all of a sudden there's a casenet percussion that you've never heard, you can hear Jimmy Page drop the pick in The Rain Song on his Martin acoustic and finish the song finger picking, in a a capella you can now hear the vocalist inhale and take a breath etc etc
Adding a new cable weather it be speaker, IC or power doesn't play louder but it provides us much more musical information than we'll get using spooled cable or even Monster
One of the great pleasure for me when making a cable enhancement, vibration improvement, power improvement, it's allows me to hear the same tried and true music better and more complete to what the artist intended and was feeling. It expands enjoyment past the music and rings me closer to the art
It's not the first time a heard the song but it's damn sure the first time I've heard it delivered with the additional enhancements and extensions
So each little tweak is almost an opportunity to enjoy the same material for the first time
Again guys just my .02 cents and that's another 20 mins of my life that I won't get back
Happy listening and as always enjoy the journey