I agree with your assertion that none of these amps really sound like the others. I think that delta grows, even more, depending on speaker choices and that the amplifier/speaker match is what's really important here.
As far as the videos, the Audio Excellence crew have always been more or less Hegel fanboys to some extent. I get it, the Hegels are excellent amplifiers and AE sells a ton of them. I hear them all the time and enjoy them as well.
I don't think you can draw anything from their discussion about the M10, however. The M10 has a Hypex nCore amplification stage while the M33's Eigentakt amplification stage is just at a completely different animal. At some point, I'll borrow my local dealer's H390 to compare with the M33 but based on what I've already heard I would be very surprised if the Hegel throws a larger soundstage than the M33, just to pick one of the points they made about the M10 in the video.
I've already mentioned that the M33 drives my Studio Electric M4s as well as anything I've heard, equal to the giant Bryston that I first heard them with, but it's also light years ahead of the Hegel in both feature set and appearance. The NAD M33 won Stereophile Product of the Year for 2020 so you might surmise a lot of other people with a lot of experience listening to gear also think that the M33 is pretty special, so I'd be careful with assumptions about how NAD's digital amps sound because this one is quite a bit different.
As far as the videos, the Audio Excellence crew have always been more or less Hegel fanboys to some extent. I get it, the Hegels are excellent amplifiers and AE sells a ton of them. I hear them all the time and enjoy them as well.
I don't think you can draw anything from their discussion about the M10, however. The M10 has a Hypex nCore amplification stage while the M33's Eigentakt amplification stage is just at a completely different animal. At some point, I'll borrow my local dealer's H390 to compare with the M33 but based on what I've already heard I would be very surprised if the Hegel throws a larger soundstage than the M33, just to pick one of the points they made about the M10 in the video.
I've already mentioned that the M33 drives my Studio Electric M4s as well as anything I've heard, equal to the giant Bryston that I first heard them with, but it's also light years ahead of the Hegel in both feature set and appearance. The NAD M33 won Stereophile Product of the Year for 2020 so you might surmise a lot of other people with a lot of experience listening to gear also think that the M33 is pretty special, so I'd be careful with assumptions about how NAD's digital amps sound because this one is quite a bit different.