New Analog Technology???

I have huge respect for T-Bone, but this sounds amazingly like the hype surrounding Pono. There are 2 ways to record- analog tape or digital in various forms. And direct to disc of course.  All this new system can do is bring us closer to the master tape or file, which is good, but I think our current top recordings get fairly close now. But that Pono-type hype just bothers me. 

Shouldn't we be holding our breath for the Tekton process?

The article is in Variety. It’s not directed towards audiophiles.  Sounds like something for the hipsters spinning vinyl because they think it’s cool. I don’t want to seem overly negative about it, but it just sounds like a load of bulls@hit.

According to these (2)  quotes from the article:

"new ultra-high-fidelity medium"

"newly developed discs that advance the art of recorded sound and mark the first breakthrough in analog sound reproduction in more than 70 years.”

Kinda says audiophile to me, but that's just me, I guess?