Upgrading

My dealer came to my house and had me listen to 4 tracks (my picks) with my Kimber KS1121 interconnects (balanced) and Shunyata venom speaker wire.  then replaced all with Transparent wire.  Listening to the same 4 tracks, I noticed enough improvement in SQ that I bought the set.  Since then I have been surprised at the overall imporvemnt in SQ with other familiar recordings.  I have a pretty revealing system (ARC, Wilson, Linn, Moon).  Not trying to start "Cable wars" just sharing my experience.

@malbor , skip the cables and spend the money on better equipment.

+1 @mijostyn 

when I used Transparent Audio they recommended IC from source to pre, then speaker cable, then IC from pre to amp...despite cost of their top cables, they make excellent low cost cables ...

Thanks for all the responses ! These are my components. Linn LP12 Lingo , Dk design VS1 modified by Parts ConneXion , Jolida JD100 also modified by Parts ConneXIon , JM Labs Electra 905 !