Measurements by themselves mean nothing.
That's right. This is the reason we follow extensive research into what measurements to use and invest incredible amount of money and time to get them. The research into speaker design is very authoritative. But if you have not read and understand them, then you wind up being dismissive. Membership in ASR will get you that knowledge. Without it, you are lost forever, throwing random darts at the wall.
Note that I listen to every speaker I review. Measurements are the foundation but I test them by listening. And equalization.
I also listen to every headphone and every headphone amplifier. These constitute about half of what I review.
I perform more listening tests in a month than others do in a year or even lifetime!
So the notion that we only measure on ASR is completely wrong. It is a false notion to justify having one's head in the sand regarding authoritative work that we on ASR.