The use of the XLR connector system has nothing at all to do with the application (electrical specification or the type of signal). Electrical signalling may be balanced or unbalanced or differential. It does not even specify the number of connector pins.
The assumption is that 3 pin connectors define the use of balanced signalling, with positive (pin 2) and negative (pin 3) being equal and opposite in polarity with respect to signal ground (pin 1), and symmetrical with identical phasing.
Some applications simply do not adhere to the concept of balanced signalling (i.e. phono cartridges), but do work well at maintaining an electrically consistent path from cartridge to phono stage. In fact, the use of coaxial connectors (i.e. RCA pin connectors, tip/sleeve, BNC et al), is fundamentally incorrect because it uses one of the signal-carrying conductors as the shield.
To sum it up, in the audio spectrum, the type of connector matters very little. The quality of connector matters a lot. The use of balanced electrical signalling, the use of differential signalling, for interconnects is preferred over unbalanced electrical signalling, but only where the signal origin is balanced (i.e. at the output stage).