I chose my latest speakers based on,
- the design considerations of the designer
- his past work and designs and how they were accepted
- his philosophy behind the build and components
- the look
- the specs
- the price
- the reviews
- the return policy
I've been burned a few times with speaker choices so I took all of the aforementioned criteria and did lots of online listening, scouring the internet for feedback. This festered in my brain for well over two months before I pulled the trigger and ordered them.
I always kick myself for not being more impulsive as what I obsess on is usually what I buy and in this case that obsession paid off in musical spades.
All the best,
Nonoise