These are USB cables but I’m sure the principle applies to speaker and IC cabling.
No, not really. This is geared more toward computer audio/video than USB as it’s used in more serious audio applications like sending a signal between a streamer and a DAC, and really nobody serious about audio is connecting to a computer at all. And this really doesn’t have much to do with analog speaker and IC cables — it’s really just a different world and application altogether. It’s an interesting video comparing Thunderbolt cables, but it doesn’t translate much to anything discussed on this site.