I saw the Dual turntable demonstration you described. It wasn't the playing upside down that was amazing to me. It was the huge up and down motion of the spring-hung table. The motion was smooth, so that is why the playing was not disturbed, but it was still quite amazing to see.
The other gimmick demonstration I recall was at a dealership selling Bose speakers. They had a box speaker mounted on the wall that was about two feet tall by about 16-inches wide, by 8" or so deep. It did not sound particularly good, but, it was plenty loud. The person presenting the speaker then press a button on a remote control and the speakers on the wall, which were dummies, opened up to reveal some extremely tiny speakers hidden inside the box that were doing the actual playing. Cute.
Another impressive demonstration was not one with any gimmicks, but, it was still quite a show. It was the first demonstration of the Hill Plasmatronic speaker (ionic tweeter that uses an electrode to ionize the air around the electrode to create a plasma that expanded and contracted to generate sound). The speaker was a scary looking thing that was attached to a 100 lb canister of nitrogen gas (the gas is fed into the area around the electrode to create an ionized nitrogen plasma; if nitrogen was not employed, oxygen would be ionized in sufficient quantities to create a large quantity of ozone which is bad for one's health and would quickly corrode and destroy the electrode in the tweeter). The plasma glowed a blue color which was fascinating and pretty to look at. You could faintly smell ozone even with the nitrogen gas feed.