Most of these small cable companies sprouted up as a result of the work and study by Kimber, Audioquest, Tara Labs, Cardas and a few others. I'd stick with those guys if you want resale opportunity at anything close to what you are going to spend to "audition" them.
There are a lot of variables involved in cable selection and what you may ultimately enjoy listening through. You might discover that price has absolutely no bearing on what you like. Add to the mix the fact that some cables take several hundred hours to stablize and reveal their true character and you have a real chore on your hands.
Having tried many, many cables from different companies over the years, I've reached my own conclusions on what I consider to be the "house" sound of the big guys. I suspect that has a lot to do with their cable design theory, whether stranded, solid core, rectangular solid core, golden ratio, spread spectrum technology and so on and so on.
As you progress through their line, you mostly increase the size of the concuctors and that effects their inductance, capacitance and reactance that will impart a signature between the speaker and the amp, in the case of speaker wire.
In my opinion, you really have to listen through a lot of different cables for hundreds of hours to really get a handle on their signatures. If someone isn't willing to do that, and who could blame them, it's really not a very worthwhile expenditure of time and money and more of a roll of the dice on what to pick. And that's just for one amp and speaker combination!
Good luck. Ha!