The Physics of Electricity

Uh . . . $980?

Cheap Bic and Golden Dupont cigarette lighters serve the same purpose, but one is 'a-bit' more expencive:-)
Many people like Prada, LV, Cavalli, but Polo is just as good and serve the same purpose.
I bet that if you're able to alter labels RadioShack to Cardas, you'll have a great profit(never seen any serial numbers on wires LOL!) as many chinese manufacturers already stuffed up with Pradas, Cavallis, LV etc...

Llanger - I'm afraid you won't find an answer here. It was asked many time before and every time cable nay-sayers jump in while audiophiles who actually own and enjoy better quality cables are wise enough to stay away.

I believe much has to do with the dielectric used to insulate the conductor and the manner in which it interacts with the formulation of the conductor. Certainly there are reproducible sonic differences between designs and mnuafacturers. I personally have seen this demonstrated to both uninformed or inexperienced, as well as knowledgable and experienced listeners on several occasions.

Exactly what I was trying to convey. Differences in naterials, insulation, conductor size and composition, and manufacturing result in measureable differences in impedence and capacitance. These differences will alter the sound from dark to bright, and from slurred through smooth to detailed. I recommend starting with a well made, good copper, affordable cable and then adjusting for what one wants in the sound . . .brighter and more detailed (consider silver). . .darker backgrounds (consider AQ Midnight). . (more bass consider larger conductors)..and lots of others to one own taste and budget. However, I would NOT attach a $2000 cable to a $350 amplifier and expect a megashift in amplifier performance. I would consider dedicated lines well BEFORE I spring for expensive power cords; I am sure others will weigh in on this, but please let common sense and blind listening tests direct your choices.