You also have to remember that the name of the game is to sell audio or electronic equipment, don't forget that.
The manufacturers need to sell gear to stay open, and that means that they need to balance the R&D decisions and Advertising money as well as other product launch/revision money.
When any company large or small undergoes the idea of making a new product or model, they are going to look at the demand for that product. If the demand is small than they will not spend a lot of R&D money on a product even if they know they can improve it because if they cannot sell to a large segment of consumers than they are inherently wasting money that could have been spent on product they are selling well.
Unfortunately in the end the number of boxes moved HAS to be an important part of the equation no matter how good of a product you can build.
The large companies are going to spend money in areas have growth potential, a large target market, or in an area where they feel they can be the dominate player. Examples of these categories are Plasma, camcorder, DVD, memory card product/Hard disk product.
The manufacturers need to sell gear to stay open, and that means that they need to balance the R&D decisions and Advertising money as well as other product launch/revision money.
When any company large or small undergoes the idea of making a new product or model, they are going to look at the demand for that product. If the demand is small than they will not spend a lot of R&D money on a product even if they know they can improve it because if they cannot sell to a large segment of consumers than they are inherently wasting money that could have been spent on product they are selling well.
Unfortunately in the end the number of boxes moved HAS to be an important part of the equation no matter how good of a product you can build.
The large companies are going to spend money in areas have growth potential, a large target market, or in an area where they feel they can be the dominate player. Examples of these categories are Plasma, camcorder, DVD, memory card product/Hard disk product.