Thanks for the question Cooljazzcat (nice name). The general rule in electronics is to minimize the cable length if you are concerned about losses (power) and phase shifts due to the reactive impedence caused by the inductance and capacitance of the cables. The inductance caused reactive impedance is 1/jwl and the capacitance caused impedance is jwc. where c=capacitance of the cable, w=2(phi)f and f is frequency and phi is 3.14157...... for inductance l=inductance. These values change depending on the length of the cable and the frequency of the signal. As you can see, the simple impedence is R+1/jwl+jwc. Basically, real+reactive impedance. One is fixed (resistance) and the other varies over frequency. A nightmare if your equipment is not really designed to handle variations in impedance. They are designed for a particular imput impedance that it will see and for a particular output impedence that it will see. But a good designer must account for real and reactive impedance variations. So, the shorter the cables, the better. The rediculously expensive cables with internal networks are built to try to reach a point of resonance where the inductive reactance and the capacitive reactance over a certain frequency range basically cancel themselves out and you are left with only resistive load on the wires. That resistive load causes losses in the form of real power (IxIxR) losses. Current squared times resistance of the wire. This is why electrical transmission lines are of much higer voltages, 230kV, 500kV, etc. The higher the voltages, the less the impact of the losses on the line will be. I hope I didn't put you all to sleep. But, this is not magic. It is science and everything else is basically creative nonsense. But, if the equipment isn't designed very well, then yes, you have to play with the cables to get good sound. Not really because the cables are better, but because the equipment was designed poorly. It is really hard to design an amp or pre-amp that will handle all the really desired design characteristics with load over frequency and impedance, voltage, current, phase, and power ratings and not oscillate like crazy. Really? this is why the best equipment cost a lot of money. But, a one foot pair of Mogami 10 gauge speaker cable would really sound the same or better than a five foot $2,000 cable if the equipment was designed property.
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