Some very interesting responses. Thank you. Again, as with other postings here, I agree with you. Regarding the categories of customers you identify so well, you might be surprised to know that when I spot them I do from time to time deliberately engineer the demonstration to give a poor outcome or an ambiguous one. The consequence is that they go to one of my competitors – which is entirely my intention.
I’m uncomfortable dealing with the paranoid, the over-anxious, the obviously obsessed and the other strange (to me at least) types. I neither have the patience, the know-how nor the mental horsepower necessary to do this. It’s nothing to do with the money either. Truth be told, the paranoid among you can be very profitable for me were I to choose to exploit your anxiety. I leave that to some of my competitors.
Does this mean I loose revenue? Yup, it certainly does. Do I care? No, not one iota. The reason for me is uncomplicated in that no amount of profit will compensate me for the need to act as a counselor for the disturbed. And this industry has a higher incidence of disturbed enthusiasts than any other that I’ve had direct personal experience of. Anyway . . .
The problem {now solved incidentally) for this high-end retailer is uncomplicated. The stress involved in dealing with the small amount of people who continually want to upgrade is for me in no way compensated for by the profit. Strange, but true. Such people leave an indelible stain on my memory of the working week which is so out of proportion to the trauma as to be absurd. But . . . that’s how I feel it. Moreover the 9 or more truly satisfying sales curiously and frustratingly doesn’t seem with me to compensate for the one miserable (albeit highly profitable) one.
I’m uncomfortable dealing with the paranoid, the over-anxious, the obviously obsessed and the other strange (to me at least) types. I neither have the patience, the know-how nor the mental horsepower necessary to do this. It’s nothing to do with the money either. Truth be told, the paranoid among you can be very profitable for me were I to choose to exploit your anxiety. I leave that to some of my competitors.
Does this mean I loose revenue? Yup, it certainly does. Do I care? No, not one iota. The reason for me is uncomplicated in that no amount of profit will compensate me for the need to act as a counselor for the disturbed. And this industry has a higher incidence of disturbed enthusiasts than any other that I’ve had direct personal experience of. Anyway . . .
The problem {now solved incidentally) for this high-end retailer is uncomplicated. The stress involved in dealing with the small amount of people who continually want to upgrade is for me in no way compensated for by the profit. Strange, but true. Such people leave an indelible stain on my memory of the working week which is so out of proportion to the trauma as to be absurd. But . . . that’s how I feel it. Moreover the 9 or more truly satisfying sales curiously and frustratingly doesn’t seem with me to compensate for the one miserable (albeit highly profitable) one.