Give it up folks! Retail Hifi is dead as a doornail and now the virus has sealed the coffin.
IMCE nothing affects a retail sales floor like lack of traffic/business. Once depression really catches hold, it can spread rapidly. When a salesperson realizes--no matter how diligent s/he is in doing the job--that s/he has little chance of making the rent this month, things change. Customers who don’t buy become thieves swiping your expertise and your demonstrations in order to buy elsewhere--especially online.
We are stuck in a frustrating liminal era in which the unknown far outweighs the future knowns. We are the ones who will preserve our hobby/business by spearheading a new structure for the preservation of great sound.
1. Make evaluations based upon multiple inputs: youTube, Stereophile, Absolute Sound, Audiogon, etc., etc.
2. Gather in groups to share gear when possible.
3. Acquire the 2 or 3 likeliest choices for audition of 2 to 4 weeks.
4. Buy with much more assurance than if you had heard the equipment in some retail store with who knows what kind of help.
Believe me, the guidance you will get in well-managed stores has as much to do with what’s in stock and its gross margin as it does with satisfying your needs or desires.
Oh, one other thing: audio salespeople are not there to entertain you. They’re there to do business and you can hardly blame them if they ask you for an order before you split.
IMCE nothing affects a retail sales floor like lack of traffic/business. Once depression really catches hold, it can spread rapidly. When a salesperson realizes--no matter how diligent s/he is in doing the job--that s/he has little chance of making the rent this month, things change. Customers who don’t buy become thieves swiping your expertise and your demonstrations in order to buy elsewhere--especially online.
We are stuck in a frustrating liminal era in which the unknown far outweighs the future knowns. We are the ones who will preserve our hobby/business by spearheading a new structure for the preservation of great sound.
1. Make evaluations based upon multiple inputs: youTube, Stereophile, Absolute Sound, Audiogon, etc., etc.
2. Gather in groups to share gear when possible.
3. Acquire the 2 or 3 likeliest choices for audition of 2 to 4 weeks.
4. Buy with much more assurance than if you had heard the equipment in some retail store with who knows what kind of help.
Believe me, the guidance you will get in well-managed stores has as much to do with what’s in stock and its gross margin as it does with satisfying your needs or desires.
Oh, one other thing: audio salespeople are not there to entertain you. They’re there to do business and you can hardly blame them if they ask you for an order before you split.