While I've never been a big fan of Neil's music, I love that he IS passionate about the final sound of his music. Too many artists don't have control over the final sound, and are not thrilled with it, or simply don't care about it.
My experience with MQA is that I don't find it to sound better than the non-MQA version (it's just a little different). Usually, the MQA version is a recent 'very loud' mastered version of an album, and if I'm able to find a 20yr old version of the same album, it sounds better with greater dynamic range, and thus more true to the original.
I agree with the technical benefits of the MQA codec process, but I usually don't like mastering that they do before the encoding, so it's garbage in, garbage out.
TIDAL is the only streaming service i've had so far, and it's OK, but it leaves me frustrated. I'm almost ready to try another. Their automated tracklists are stagnant and repetitive. The Track Radio feature could be great, but its selections are very narrow, and don't change enough from day to day. I don't understand how, with millions of songs to choose from, what it chooses to play for me is boring.