Many nice gents in this site, highly reputable common folks audiophiles like @lalitk @wig and others have mentioned these, so it’s probably time to create a specific thread on Zavfino, a direct sales cables company based in Canada with presence ‘ distributors in US, also direct:

I took the advice of these folks with a power cord, the Prima MK2

I could not be happier with this cord, something that would easily cost $2,000 or even $3,000 from other better known cable makers. It’s outstanding, for about $500. Absolutely amazing build, and packaging too. It sounds great, very quiet. I am sure the cheaper PC, the Majestic at $390 is very good too: 
I now have the Prima speaker cables on my way. Call me “sold”.

No BS, truly top quality cables company that flies under the radar. Very affordable too. Take a look. No relation to the company, just a happy first time customer, thanks to my Audiogon friends here


Did you get Fusion RCA or XLR’s? I’m asking to ensure that in case of RCA IC’s, you’re using the cable in correct orientation (direction).

You should install Fusion RCA cable with metal ‘shells’ farthest from source component. You will find these metal shells mounted closer to RCA connectors on one end, that end needs to go on preamp or amp input (if there is no external preamp in the chain). 

They all lean to stiff side. The Silver Darts are certainly the stiffest. This is not an issue for me, but I realize it may be for others, depending on the physical arrangements of gear

@thyname @lak - thanks for your suggestions. I did buy mine through Zavfino USA - no pictures, just a couple of cards, one of which shows features of the cables (as does the sticker on the case) but none of which say anything about them being directional. I appreciate your offer, but I'll just send Ray an email - he's pretty good at responding... I wish one could post photos on here, but you can't unless you put a URL link to one.