"Krell" is a buzzword

When I look at how the posts involving Krell deteriorate to the point of civil(actually not so civil) war, I have to say that "Krell" has become a buzzword. It seems as if you just have to mention the name, and the mobilization begins. Sooner or later the insults sink to the level that make the thread completely unrecognizable from the original question. I am more neutral than not on Krell(probably not many of us around). Used to dream about them in my bigger is better solid state days, but have since moved in other directions. Now I am a definite tubeophile, and don't even think about Krell. But, I don't say you cannot build a great system around their products. Just have to apply the right surrounding components. But don't you have to do that with many brands of amp? So, do you agree that Krell has become a buzzword, and why?