Long ago when I started in this hobby I always understood that it was different and I was different. I grew up in the hip hop golden age. Lol. However, I love old school jazz with a passion. My walls are filled with old black and white photos of Holliday, Fitzgerald, Gillespie, miles and ellington. I have been around a number of great audiophiles that are great and I don't ever worry about racial issues with most. I would say that there were times I have thought it was an issue. Face it most audiophiles are as described in the earlier post. The high end is an affluent crowd. African Americans who are affluent would not spend it on this usually and those who would wouldn't care for the uppity folks accepted them. They wouldn't keep that kind of circle. I'm not saying that anyone here is or isn't but I am aware that it is subtle. I could see where one could see possible overtones/undertones. I think that some people it would bother. For me, it does not. I would be naive to think that there are folks who are here who don't say it to be racial. I'm just saying I wouldn't care if they did. They know who they are. As far as rap music is concerned to me went from being this innovative lyrical and musical art form. It went from describing America's social ills and problems and a uplift message to this sing songy fake gangster repetitiveness driven monetarily by its surburban fan base. Does it portray African Americans in a negative light. Now, I would say that mainstream rap probably does a lot. I enjoy old school hip hop but I absolutely love old and new real jazz. To each his own. In every hobby you have folks that have there circles and preferences. I wouldn't spend my money on a speaker whose owner would let me demo whatever I choose. I would spend it on one who would or find someone who wanted to develop one. It's mindset. It's America. Free to be the way you are. If Cristal doesn't want you to drink it's champagne. Develop or buy Ace Of Spades and serve your market. Audio better change its strategy or it endanger of dying. Thanks for all comments. The final answer your question is the fad has lasted because like everything else it has it's good it's bad and unapologetic. It's raw like it or not. It doesn't require approval of anyone. That's what attracts it's fans. I like it less now and my jazz more. Enjoy whatever you like but don't ridicule other audiophiles because they like a genre you don't.