there are certain things in life....that are truly love at first site! this is one of them. I've had my Elite [50"] going on three years now. It's A daily performer that has had zero operating issues to date & IMO I've still not seen anything that can touch it in the way of performance, and value (within it's price range) Additionally should you match this up with a serious Blu-Ray like Elite's BDP 09FD, it's game over! 1080P. So If you can step up to the Elite it's a no brainer. Go for it, and Yes ISF on the Elite