If you were to market a product, what would you do?

My partner and I are building Direct Heated Triode DAC and preamp.  We also build a phono stage.  These are hand built, point-to-point wired with customer transformers and the best resistors, capacitors, etc.  Power supplies are about 30 lbs., each.  I have had a few people in the industry hear the products and one local dealer.  So far as we bring the products to each individual it has taken only 30 seconds to hear how our products perform and that has resulted in immediate sales.  I have had offers by these people to take out products to the audio shows but we were really not ready then.  The past eight months were spent on a new chassis where we could have just one power supply for the products and helping us to be able to make the products easier to produce.  Dealers may be an issue because I have to increase the price to allow for dealer mark-up.  I am working on attending a show with a speaker manufacturer who has already heard the products.  I am thinking that I would like to start out by having a few manufacturer reps in a few areas within the US.  I am working on a person in the northeast.  As far as Pro reviewers you really have to basically pay for the review and I would have to provide an industry accommodation price as I don't expect to get them back.

Any other suggestions?  I am all for input.

 

Just a suggestion. If you can add power amp to the line as well. I don't like mix and match unless I have to.

inna we have two power amps already, one is an all tube design and the other is a hybrid but we are waiting on the final chassis design.  We also have a prototype of a field coil speaker.  Really nice!  Happy Listening.

I see, that's good.

There is nothing like a positive review from a critic with integrity (and a system suitable for your products). I would have Dick Olsher and maybe Art Dudley give your stuff a listen.