Take this as you wish, we are Wireworld dealers and have found the Wirworld models to outperfom all the cables we have put them against which include the Nordost, the AQ products, Harmonic Tech, Acoustic Zen, Soundstring, and a few others. We are comparing liked price range to like price range so we were comparing Norse Models to Wirworld Platinium, and Gold and Silver Eclipse not the Odin or Valhala ranges.
The Wireworld cables are very well balanced, they did not sound as treble highlighted as the Nordost, and had better bass and greater focus then the AQ cables.
They just sound very neutral we have not found them to add or subtract anything.
David Saltz the chief designer of Wire World uses a cable comparator to test between cables and no cables, the ideas of Wireworlds breakthroughs in cable design are in propreitary dieectrics and wire geometry based on isolation and elimmination of interactions between wire groups.
In terms of technology, design and materials Wireworld has pushed the envelope in the last several series the wires just keep on improving.
Dave and Troy
Audio Doctor NJ Wireworld Dealers