Turntables as a category are very small production run items. As such they absolutely have to command really good profit margins to be worth making at all. This explains why if you look back across the whole field you find the best most highly regarded makers only make a very few models. Kuzma would be one. Linn. Basis.
The problem is that people coming into it, they rely on what they see right now, which is VPI and Rega ads and reviews (but, I repeat myself) plastered everywhere. Takes a very long time to realize they are the Bose of turntables. Apply a little logic. It takes a lot of advertising to get the word out at that level. Money spent on ads cannot be spent developing product. This makes it a lot harder to even find the really good stuff. Explains perfectly why people like rsf507 who went to the trouble speak so highly.
The best advertising is the customers. Assuming of course you listen to them.
The problem is that people coming into it, they rely on what they see right now, which is VPI and Rega ads and reviews (but, I repeat myself) plastered everywhere. Takes a very long time to realize they are the Bose of turntables. Apply a little logic. It takes a lot of advertising to get the word out at that level. Money spent on ads cannot be spent developing product. This makes it a lot harder to even find the really good stuff. Explains perfectly why people like rsf507 who went to the trouble speak so highly.
The best advertising is the customers. Assuming of course you listen to them.