I'm not sure the statement that no one pays retail is accurate....I'd be interested in hearing from some people who have purchased products from companies like Tekton, Salk, Modwright, PSAudio, Ascend, Rythmik and some of the more well known internet companies....were you able to buy direct from the company, not b stock, at a 10% discount or more...other than when they had some kind of an annual announced sale/clearance?