@andy2 ,
"The point here is it’s the market that determines the value of something, not the manufacturer. I mean you can say your product will cost an x-amount, but it will only worth that much if the market decides to pay for that."
Yes, and working out just how the market will react has occupied some of the best minds (admittedly with only limited success) for the past century.
Brand image and marketing both go a very long way to establishing value and prestige. The manufacturer does has some control over these and will readily realise that neither are immune from the benefits of omission or misinformation.
Time will tell whether Daryl Wilson is able to keep all the wheels on the wagon his dad built.
In the meantime when people are willing to pay $27,000 for a loudspeaker paintjob - it tells you more about them than the company willing to provide it.
"The point here is it’s the market that determines the value of something, not the manufacturer. I mean you can say your product will cost an x-amount, but it will only worth that much if the market decides to pay for that."
Yes, and working out just how the market will react has occupied some of the best minds (admittedly with only limited success) for the past century.
Brand image and marketing both go a very long way to establishing value and prestige. The manufacturer does has some control over these and will readily realise that neither are immune from the benefits of omission or misinformation.
Time will tell whether Daryl Wilson is able to keep all the wheels on the wagon his dad built.
In the meantime when people are willing to pay $27,000 for a loudspeaker paintjob - it tells you more about them than the company willing to provide it.