Atma-Sphere, I have this nagging itch that tells me it is the "less money"@mijostyn That might be due to Veblen Effect- the same reason that people preferred Campagnolo derailleurs back in the 1970s even though SunTour derailleurs were better in every way. Its that nagging itch that tells you that because its more expensive, it has to have more value. It doesn't always work that way- if the product is built to a pricing formula rather than what the market will bear, it is often less expensive.
part that is most significant here.
The Technics machines are less expensive out of volume. You might want to give them another listen; the new 'tables are entirely different designs even though they've retained the same look. I've installed Triplanar arms on a number of them- that combination is very hard to beat!