Canare 4s11 how good are they ?

IMO, you should always start with Belden or Canare so you will have a baseline in case you later decide to try something more expensive. I have used Belden 10-gauge and in some systems it sounds just fine and in others, there was no comparison to Purist or Audience.  I would just buy the Canare and listen until you're ready to try something new.  With at $300 budget, you're not going too far.  And btw, if your dealer claims something else is better, they should lend you the cables to make a comparison yourself.  They might be very right about that. 

I went with 4s12f...10 awg...very descent (canare wire) for what the layout is.I have tried all the name bargain and you have to draw line some were doing your own i feell.
Mogami 3104
3103
canare 4s11
Furez 4/12
And one that wasnt a budget expense...4s12f is very promising with my amp (200 watt/speakers)

Fwiw...i went with Furez...better sound stage,just sounds a little less in your face...the foam insulation i believe kicks it up a notch?

I have used Canare 4S11 I purchased from Blue Jean Cables with bannanas and set-up for bi-wiring.

They sounded good and they were about $100.  I have compared them to Rocket 33s and Kimber Kables.  I preferred them to the Rocket 33s (purchased in bulk and added the bannana connections on myself) and I ultimately went with Kimber Bi-focals.

Start with quality basic cables and then upgrade and refine when you get to a point where you are pleased with your system.  Cables don't make the same impact as new components and speakers.

Yes, 4S11 is a very good speaker cable, I also admit that when I look at high end mass produced speaker cables I look to see if their size matches a 4S11 with a sleeve.

Vandy's really like unterminated cable on their terminal strips but be very careful, use a magnifying glass with a bright light to make sure there are no stray strands...

Do some research or contact Belles Virtuoso about what is required for load being sent out to speaker. My amp could care less about capacitance and needs inductance and resistance to be low, yours could be quite the opposite.