While I cannot comment on commercial / lower grade horns, as I have not heard any, my reference is the four horn systems that my friends and I have here on the island. They are in systems that were fine tuned for decades, by the most hard-core audiophiles who have tried everything in their life (cost no object), and settled with horns. Two are Altec A5-based (with crossovers modified to Valhalla and beyond), one is a big Edgar horn (with the Edgarhorn sub!), and one is my own design from ground up (Altec 515/288 drivers).
A common feature in these systems is there is not a hint of "horn coloration" in any of these sounds. If you were blind folded, you would not be able to tell from the tonality that you are listening to horns (zero honk / shout), although you could immediately tell by the shocking naturalness, lack of audiofile "plastic processed sound", lightning speed, full size, dense substance, and lack of even a hint of compression or listening fatigue at any level that these are unlike any speakers you heard. You can play these at +20dB SPL compared to other speaker technologies and have less listening fatigue than with others at that much lower SPLs.
They all give an experience that totally messes with you, and makes you feel that these are technologies from another planet compared to mainstream stereo gear.
Horn speakers are a life-long quest. Do not even think to have them if there are problems in your chain elsewhere, as they will show without mercy when the emperor is naked. And most audio gear is definitively unflattering when there's nowhere to hide.
If you are curious about horns, try to find someone in your area who has done it to perfection, and listen to it. You may not be lucky to have anyone near you though.... or you might have several. YMMV...
A common feature in these systems is there is not a hint of "horn coloration" in any of these sounds. If you were blind folded, you would not be able to tell from the tonality that you are listening to horns (zero honk / shout), although you could immediately tell by the shocking naturalness, lack of audiofile "plastic processed sound", lightning speed, full size, dense substance, and lack of even a hint of compression or listening fatigue at any level that these are unlike any speakers you heard. You can play these at +20dB SPL compared to other speaker technologies and have less listening fatigue than with others at that much lower SPLs.
They all give an experience that totally messes with you, and makes you feel that these are technologies from another planet compared to mainstream stereo gear.
Horn speakers are a life-long quest. Do not even think to have them if there are problems in your chain elsewhere, as they will show without mercy when the emperor is naked. And most audio gear is definitively unflattering when there's nowhere to hide.
If you are curious about horns, try to find someone in your area who has done it to perfection, and listen to it. You may not be lucky to have anyone near you though.... or you might have several. YMMV...