What I take as Amir's main point seems to be lost among the personal attacks on him, most of which appear sadly mis-informed. What I hear him saying to the manufacturers of equipment which does poorly in his tests is "show us your data." Or conversely, "admit that you have no data." That's it. Simple. Then consumers can decide.
What we see from some of the worst offenders is a lot of technical sounding talk which suggests a technical underpinning to their claims but zero data. Did they design their product with no measurements? Perhaps. Then tell us that.
I picture a cable maker for instance that soaks his wires in vinegar then declares they sound better to him. Well more power to you buddy! But if you want me to buy it you don't have to divulge your proprietary secret, just give me something more than techno mumble jumble. If indeed the improvement cannot be measured with current technology (a possibility I am willing to concede) and the manufacturer is not willing to foot the expense of well conducted, objectively fair listening tests to support their claim then I guess it is a true "audiophile grade" product. Does it makes things sound better? Depends on who is doing the listening and what they ate for breakfast and whether they tripped over the dog while leaving the house this morning, I guess.