JBL's Marketing Blunder..


This is such a bizarre JBL promo video portraying young women as ditzy airheads...certainly not the way to reach younger blood and expand the customer base.

JBL GOES MODERN!

Here's a retort from the Audioholics channel

JBL Ad portrays Gen Z women as Idiots?!

I suppose JBL will try and do just fine by selling the same things over and over to a shrinking aged male customer base. Good luck JBL!

deep_333

@secretguy you asked who buys JBL, I do. I bought the JBL L100 Classic speakers back in December 2020 and I couldn’t be more thrilled with them.  They are in a secondary system powered by McIntosh electronics and I truly love the sound.  

I bought a pair of the new L52 JBL speakers.  SWEET!  They're really cool and sound pretty damn good. 

My graduation present, way back in the day, from my parents was a pair of the original L100 Century's in blue.  Wish I still had them...

@deep_333 

What are you talking about? There's a lot of tongue-in-cheek, but the girls hardly come off as idiots. The one who does all of the talking seems to know exactly what she's talking about.

Anyway, it would be refreshing to see the tables turned occasionally. For many years it has been considered acceptable for women to hit men on TV shows and commercials as well as tell them how stupid and inconsiderate they are.