@secretguy you asked who buys JBL, I do. I bought the JBL L100 Classic speakers back in December 2020 and I couldn’t be more thrilled with them. They are in a secondary system powered by McIntosh electronics and I truly love the sound.
JBL's Marketing Blunder..
This is such a bizarre JBL promo video portraying young women as ditzy airheads...certainly not the way to reach younger blood and expand the customer base.
Here's a retort from the Audioholics channel
JBL Ad portrays Gen Z women as Idiots?!
I suppose JBL will try and do just fine by selling the same things over and over to a shrinking aged male customer base. Good luck JBL!
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What are you talking about? There's a lot of tongue-in-cheek, but the girls hardly come off as idiots. The one who does all of the talking seems to know exactly what she's talking about. Anyway, it would be refreshing to see the tables turned occasionally. For many years it has been considered acceptable for women to hit men on TV shows and commercials as well as tell them how stupid and inconsiderate they are. |
I agree with @roxy54, and I don't understand the outrage. I didn't have the impression that the girls were being portrayed as idiots. The ad seemed to target young buyers who want an easy, set it and forget it, audio solution that interfaces with a wide range of electronic sources. |
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