The problem here is that often the ear will give weight to distortion perceived as tonality over actual frequency response.
A classic example is the brightness of transistor amps. On the bench they might test with the same bandwidth as a tube amp but will sound brighter. Its due to trace amounts of higher ordered harmonic distortion, which the ear translates into tonality: brightness.
IOW it may be flat but it may not sound like it. Not that you can get flat frequency response out of a speaker anyway- just look at their response and you will see that getting flat frequency response is a fool's errand.
A classic example is the brightness of transistor amps. On the bench they might test with the same bandwidth as a tube amp but will sound brighter. Its due to trace amounts of higher ordered harmonic distortion, which the ear translates into tonality: brightness.
IOW it may be flat but it may not sound like it. Not that you can get flat frequency response out of a speaker anyway- just look at their response and you will see that getting flat frequency response is a fool's errand.