Why the huge increase in the price of Sonus Farber Amanti G5 speakers.

it appears that Sonos Faber raised prices on all its products between 15 and 20% on June 1. Obviously, this would not have been done without direction from Bose. I think they are pushing their speakers up into the price range of products with which they will not be nearly as competitive, but I guess Bose knows best. 

I'm always fearful of buying such a high price, while hoping to keep them for a lifetime, it is concerning the speakers from Sonus faber are 50% off in the used market after a handful of years, and it seems that many of their high end speakers are having trouble selling.  So plan on keeping them.

What will higher tariffs due to audio sales. Completely discourages me from doing anything

@kerrybh 

Why do I find the thought of Bose being in control very unsettling?

but I guess Bose knows best

Just talked with my dealer and indeed she said most of the price increase was directly due to tariffs!

Sigh.

I spoke with a friend of mine who is in the industry and he said it is crazy with some companies announcing price increases, some just doing it without warning, some slowing shipments. This is not a highly profitable / low asset business.  High end audio manufactures often design and manufacture their own products and hence have  large overhead and fixed costs. Getting caught on the wrong side of 20% price increase can destroy the company. For those owned by larger companies, they may require certain profit margins and are less concerned with the volume or long - term viability.