Interesting Article

Czarivey is right. The implication is that something is not right with your setup. True we do have filters but these only operate within reason. I often check the noise levels during silent passages on popular & classical discs listening for nothing but the noise and it invariably proves unintrusive.

Not to cause offence, ironically, the worst T/T demo I've ever heard was the VPI Classic (!!) It was a fully tricked up model with peripheral clamp, JMW Memorial etc. with a Transfiguration cart.
The Dealer had pre-cleaned 2 albums 4 times each and the result was the most nightmarish surface-noise-from-Hell experience you've ever witnessed. Persistent and continuous, the bangs & cracks were LOUD! You couldn't ignore or filter them any more than if someone was slapping your ear every half-second.

Prior to the demo they'd tried 2 other brand new pressings. Again, each had been cleaned 4 times on a VPI 17.5 to no avail.
There were a lot of people in the room and every one of them, being analogue enthusiasts, maintained a dignified composure but you could feel the discomfort at the embarrassing severity of the problem. If you had been a digital enthusiast this would have been the worst possible introduction to analogue.
While all this was going on, privately I longed to be playing bashed up 2nd hand (noiseless) vinyl back home on my own system. Trashy old 2nd hand LPs sounded like a shining beacon of demonstration-quality audio compared with this stuff.
That was 2 hrs of my life that I'll never get back. :(

Contrast this with my most recent experience of new vinyl. An album sealed and stored in a cupboard for nearly 2 years, probably saturated with MRA, played straight from the bag without cleaning but displayed noiseless and "inky black" backgrounds throughout (paying attention, not "filtering", and checking these factors was the specific object of the experiment BTW because I expected to have to clean it).
Peaks also tracked perfectly ;^)
My 40+ year old (uncleaned) vinyl gives the same experience.
What am I doing wrong?

It is a fact that poorly designed or optimised phono stages can exaggerate/stretch the duration of noise pulses from the vinyl. So can turntables under the wrong conditions. Static in a low humidity environment can also be a factor whether you use a zerostat or not.
My comments are not intended as a rebuke or a defence of analogue playback but more an expression of disbelief. :(