Anyone tried Wywire yet?

They're a new cable company with extremely good user feedback from those who have tried them, and just de-throned the Audience AU24E as best under $1000 by PFO Positive-Feedback, yet no one talks about 'em.

I seem to be one of like 10 people on the web that speak of these things and I'm wondering why the silence. I've got the same exact thing going on with my new speakers at the moment (Zu Soul Superflys).

I know you guys are out there, what are your thoughts?