NEW Musical Fidelity DAC


Hey everybody, it has come to my attention that Musical Fidelity is coming out with a new DAC. Has anyone heard it yet? Apparently there have only been 12 sent to North America, 8 went to the US and the rest here in Canada.
buckingham
It's interesting this is being brought up, after reading the review of the A324 the other day, I was going to start a thread on here asking questions about MF.

As already stated, each product gets a rave review and either class A or B rating, which is fine if true.

It would be great if class A products would come down to these prices.

What particularly struck me in the review is that the guy from MF, I forget his name, jumps on a plane and hand delivers the product. I just envision Sam having a hard time cutting it down with this going on.
1) Antony Michaelson takes an untested unit out of a pre-production run of a brand new up and coming product.

2) He flies across the ocean to hand deliver this unit to Sam Tellig in person

3) The unit dies within 24 hours of installation and turn on ( much like Blackie's unit did )

4) A replacement unit is sent and it performs flawlessly.

5) The unit is an instant success and is placed in the ( new this month ) Class A listing of Stereophile recommended components.

Let's examine this a little closer.

Points 1 - 3: What manufacturer in his right mind would hand deliver an unverified unit directly to a reviewer on the other side of the ocean ? Why would a manufacturer put an entirely new product, production run and his company's reputation at risk without first verifying that the sample was at least up to snuff ?

The obvious reason is that he had no fear of getting "bad press" under ANY circumstances. He also wanted to "get the word out" about his latest "moneymaker" via someone that he knew would act as a high profile advertising mouthpiece. In that respect, i would say that his "mission" was accomplished.

Besides that, ST's unit failed during normal operation and so did Blackie's. What does that tell you about Musical Fidelity's quality control or parts selection ? Not exactly up to snuff for a "Class A" manufacturer, regardless of price.

Points 4 & 5: Tellig downplays the fact that the unit died, makes a joke about an older MF product "fading away" due to technology moving on to lighten things up and then comes back to talk about how great sounding and reliable the new model is. The fact that he happens to REALLY like it and manages to sneak in the review just in time for their latest "recommended components" list is strictly a coincidence.

This is not very different than a "previous coincidence". Sam managed to "sneak in" reviews of their "Class A" preamp and "Class B" power amp just in time to make a previous "recommended components" issue. Kind of amazing how the timing on this stuff works out. In fact, the little blurb that accompanied those recommendations actually stated "See ST's review this issue". Kind of like saying, "this stuff is good. Just ask Sam".

Now factor in how many products Musical Fidelity has had reviewed in the last 3 - 4 years and how many of those products have been HIGHLY recommended. In case you're wondering, their "worst" product ranks in "Class B". Now think about how many other brands and products are out there. You have to wonder how MF has gained priority over the hundreds of other audio manufacturers that would KILL for even a "decent" product review.

The funny thing is that i've discussed this situation with John Atkinson previously. He insisted that ST is NOT "bought & paid for" when it comes to MF gear.
Both the "statistics" and "logic" dictate a different answer though. After all, how many other companies have had multiple products reviewed by Stereophile during the same amount of time ? The fact that JA himself has been called to task about HIS affiliations with Harmon International ( Levinson, Revel, Proceed, JBL, Infinity, etc... ) says something in itself. You would think that they would "wise up" sooner or later, but i guess not.

This has been an on-going debate at AA as many of you know. JA and i ended up going round and round initially and ended up talking privately via email. While he assured me that everything was now "on the up & up" and that they had "cleaned house", he also verified some of the accusations about "reviewer misconduct" that i had made. After all, you can't deny FACTS that came straight from the horses' mouth.

As such, i initially believed what he had to say and figured that he was trying to get things straightened out. Since he did "own up" and come clean about some of the improprieties that had taken place in the past, i figured that things might get better. As such, i figured that we would start seeing some major changes in how products were picked, who reviewed them, etc.. I guess that either i was lied to or i am a fool.

This situation has now spilled over onto A-gon with much the same "flavour". The general consensus is that Stereophile reviews / reviewers ARE bought and paid for. That is, at least SOME of them. The basic platform and reasoning as to why some of us think what we do is covered quite well by Kristian Soholm in the April "letters" section of Stereophile. If you haven't seen that letter, you need to. It sums things up all too well.

Subscribers should take note that nobody on the entire staff offered any type of rebuttal to those accusations or statements. I think that JA figured that just publishing such harsh criticism would show that they had nothing to hide. My take on it is that the argument presented makes so much sense that he has only helped to condemn himself as an editor and the magazine as a whole.

The REALLY scary thing about all of this is that TAS is now supposedly undergoing major revamping with new leadership. While i've seen some very positive comments about what has taken place so far, i shutter to think about where that magazine will end up when all is said and done. If it goes where i think it will go, we will end up with NO American based "glossies" to read and / or believe.

Would such a situation be our fault. Yes, mostly. We've allowed "corruption" in every facet of life to take place for so long that nobody thinks it is "wrong" anymore. It is somewhat expected and treated as if the old adage "hear no evil, see no evil, speak no evil" were true. Keep it behind closed doors and nobody will know any better. The only problem is that the corruption has become SO obvious that we can no longer overlook it. After getting slapped more than a few times on each cheek, there's nothing left to do but face the music and get your hands dirty. Sean
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Sean,
I believe you are totally correct on this.
The UK mags are exactly the same and although I enjoy reading them I would never buy a product or even believe any hype surrounding any piece of equipment based on their views-certainly at least by some of the writers.
But I do enjoy the mags,I get to read about stuff I could never afford and obviously a lot of the writers are genuine about this hobby but I see many reviewers who appear to be in the pockets of the big guys.
The only choice we really have is not to buy the mags.
Here's an interesting bit of information - Sam Tellig's (not his real name) graphic design company does the layout for the Audio Advisor catalog which was the exclusive Musical Fidelity dealer in the US. Not to say that the MF gear is not good but maybe there was a little "you scratch my back, I'll scratch yours."
You can't buy a good review at Stereophile. I can assure you of that. I know from behind the scenes of a couple companies that have pulled big dollars not just for getting bad reviews or not getting mentions at shows. Sam Tellig certainly has given good reviews to Rega. Do you see a single Rega ad? Triangle hardly advertises at all...this month in the "showcase" section which is the least expensive.

I spend a lot of money there doing a full page every month, and I deal with an outside ad rep like everyone else.

On Musical Fidelity ..it couldn't be that the gear deserves it, can it? The product of the year awards from not just the US, but from the UK and Asia? Naw...it's the guy behind the grassy knoll that killed the president.

As to any reviewers likes and dislikes...I will say this. Some want to "be the first" to discover something. If they aren't, they may temper their words without even realizing it. If you piss them off, you may get a review that is lukewarm to bad. So on a personal level, yes, there can be a lot of ass-kissing.

No different than a new car introduction. You don't think that does not get special handling? Parties? Test track get-togethers? In most other industies it much worse than hifi because high end audio manufactures are small and don't have the money.

As to relationships and gear getting hand delivered, If you were the owner of a small company you would not make sure everything lined up? You'd be dumb not to.

Lastly, some people are fans of marques. I like BMW. In fact I LOVE BMW. So when they come out with a new model I will have interest and a pre-conceived feeling of its potential. I have a Chrysler Town and Country minivan too (I have to). My last one was a piece of crap, and though this one is better I still cast a suspicious eye. It's human nature.

One last thing. I've been in this a while, and when guys get into ultra high end, there is sometimes a notion that "if it's made in a garage, it's better". The small up-and-comer has "new" concepts and ideas...then that same company, after they get big and actually HAVE some REAL engineering experience (and they start advdertising)is suddenly not tweaky enough and everything they make is "good but does not exhibit emotion" or some such goofiness.

If I sense that, some customers will admit it, some won't. It's like that in watch collecting too. Most serious collectors hate Rolex and dismiss them as commercial mass made watches. Truth is they work and don't break.