Jaybo,
I think you meant inkredible.
Ray Davies wrote some great, classic, minimalist rock songs and some bizarre, mannered music hall numbers as well as the extended compositions/concept albums - the latter work produced decidely mixed results. The early stuff may be the most memorable, but a fair bit of great music can actually be found amidst the crap in his worst excesses.
BTW, I believe that Dave Davies is one of the really underrated guitars of his day. (Check out the solo in "I'm Not Like Everybody Else".)
The live shows ocassionally got surreal - elaborate sets and transvestite dancers turned up here and there. The band was a soap opera and I actually saw a (brief) fight between the brothers during a virtually no attendance show in the late Seventies (I believe it was the eminently forgetable "Schoolboys in Disgrace" tour).
IMHO, Ray's recent solo record contains his strongest tunes in some time.
Marty
PS I believe that "You Really Got Me" is the holy grail of ringtones!