It is all about 'content', not design and build. It is rumored that BO is planning to enact legislation that would require everything sold in the USA to state what % of the product is manufactured in the USA. So, since my beloved Rice Krispies, are often made with grain from Australia, its content would not be 100% USA. Also planned is the 'Union Label', stating what % of all labor used to manufacture the product, was union. Soon to be followed by the 'diversity' label, and so on for every special interest group is the USA.