09-27-2017 6:34pmEuropeans often are more open to new things, Americans tend to be more conservative. I would try to involve them too.
Americans tend to be less educated and easier to trick than most other places including Europe. The toys they make in Europe for audiophiles are also designed to trick our Americans that are wealthy and unaware of their spendings or spend unreasonable (good and permissive credit system too!) so the marketing strategy should be towards large amount of bs. The more bs in your story, the more probability to market your item and more profit you will make and that works just about around anything you can think and one of the brightest example -- meds and pills (perhaps there are some Rx for marketing inspiration and motivation or similar kinda bs)
For cost efficiency, you can stick to Audiogon and other famous sites so you don’t spend extra monies for publishing your bs.
Raw materials to build your ultra-high-end unit can be purchased in bulk directly from China including precious looking chassis which is another way to trick. Chassis must be WAF-friendly and an eye turner.
So my advice is to TRICK as hard as you can and as much as you can and the more you trick the better marketing you get.
Also ye gotta make an impression of BIG corporation by saying WE instead of I.