I am suspecting the common issue between these two ideas is the speaker dispersion: the wide dispersion having a stronger effect on first reflections, the narrower having less impact on reflection points. It is quite possible we do not know what the mid and/or tweeter dispersion of our speakers really is. If we don't know, we could attribute a lot of audible results to things that may be unrelated. The specs we are given don't come close to revealing this super important info.
Yes I think that to.
One concrete example that come to mind is the Klipsh RP600m (and for that matter any horn speaker.
The tweeter is reassess into a horn and some reviewers says that it is not a horn but instes a wave guide.. (Poteto potato)
Most reviewers has as the most no/little treatment in their listening space. And it gets product of the year reward and so on..
And I have thought of why it could be that higly prized by them.
And here is two reasons why among others. Is that the tweeter is so far in that if you look from the reflection points on the sidewall for example. Then you can't see the tweeter at all..
In comparison to a soft dome tweeter that is on the front baffle. The dome shape is there for making a wider dispersion pattern.
So in other word the RP600m reduce sidewalls reflections and ceiling/floor depending how far our distances are. With the horn directivity.
The other party trick is that the tweeter plays down to 1500 Hz were the x-over point is before the woofer takes over. And the woofer has of course a wider dispersion.
Those two party tricks is a welcomed addition to its presentation. And something that may help it to win get some love from the reviewers in their space.