Favorite cable brand.

The original 47 Labs OTA sounds and tastes GREAT...

I use it for both speaker cable (bare ends) and IC's along with their non metallic RCA connectors.

Power cords are old BMI and Absolut (sp?).

In the past I've used various Kimber (speaker/IC/digital), HT (power/IC), and Homegrown Audio (IC).

Also used various other solid core copper/silver bulk wire for DIY experiments (Chimera, XLO et cetera).

DeKay

Darwin for ICs.
Cabledyne for SCs (no longer in business)
TWL for PCs.

All the best,
Nonoise

I admit, I can't discern very well any audible differences between cables, but I do have some "favorites" I've picked up along the way.  I'm moreso drawn to them due to the materials and construction.

Kimber - the braid structure did me in when I noticed their PBJs were as good as more expensive shielded cables.  My #1 go-to to this day.

Straightwire and IXOS - I purchase them at pennies on the dollar in the used market.

Audioquest was my first dive into "cables", but I left their market with the introduction of DBS.

Audio Note, Auditorium23, Kondo

Pangea Audio Premier SE.