Millercarbon gives great advice, and I'll add that VTF is critical with many cartridges, so a stylus force gauge like the Riverstone is essential to proper setup. Inexpensive and worth every penny:
https://www.amazon.com/Riverstone-Audio-Record-Level-Turntable-Resolution/dp/B01N7H52GL
https://www.amazon.com/Riverstone-Audio-Record-Level-Turntable-Resolution/dp/B01N7H52GL