Concerning high end audio names in new cars


It made sense to me when high end audio manufactures started selling their brand names to the likes of BMW. I really had to look twice when I saw the Jeep Grand Wagoneer on a commercial with large blue MacIntosh meters on the dash! I went to the website just to make sure my eyes weren't deceiving me. It's just fluff of course. I've been in several vehicles with supposedly high end audio systems. I wasn't impressed  with any of them. I wonder what impact if any the Mac meters will have on the general public. I hope audiophiles steer clear of this model car as it could prove to be a distraction for sure. 

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I had to stop reading these answers. I’m sure there are a couple of experienced, auto sound aficionados in the group, but those that aren’t, started wading in, and it quickly got maddening. I don’t have the time or inclination to even start the book of explanations and education necessary for this to conversation to make any headway. Better to just keep going. I’m in the middle of trying to buy a HT system and I’ll be heading back down that street. Thanks to my email for suckering me into this.🖕

Car audio is pretty complicated.  Licensing home audio companies to put their names on car audio systems is kind of a joke.  I am sure the companies try to do whatever they can to help out, but no one gets into their car to listen critically to music.  If the do, they will be disappointed.

A graphic equalizer may help some, but cars are for driving, and listening to some tunes is nice, but it ain't home audio and never will be.  As for companies like Bose (PLEASE!) and Mark Levinson--oh, my--well, you wanna pay extra for those names on you speaker grills, go buy the little plastic name things and paste them on, I guess.

Cheers!

I don't know how "fluff" it is.  I've been in B&O equipped Audi, and it sounded as horrible as their headphones.  It really was the true B&O signature sound. Piercing and whizzy. 

The JBL system in my Toyota however is quite decent and a worthwhile upgrade from the standard system.

I was just at a media event where I got to spend some time with the new Grand Wagoneer and Grand Cherokee with the McIntosh systems. I ran a series of FLAC files through the system hardwired to my phone. That system is legit. 

Songs I ran through it:
2049 - Hans Zimmer

Back To Black - Amy Winehouse

Before Today - Everything But The Girl

Don't Know Why - Norah Jones

Graceland - Paul Simon

Invisible Sun - The Police

Mosaic - Art Blakey

 

Car audio is not 100% marketing ploys. I happen to know a sound engineer that works for a major auto maker and has work for several. While sometimes the systems can be not that great or potentially marketing, some of these designers are really working to put great sound in cars. I would caution against making opinions about the sound of what’s in the Wagoneer without hearing it first. It is a truly high-end vehicle and I venture to guess that they use some serious engineering before sticking that sound system in there.