Bose buys McIntosh

Bose wanted into the ups ale market. Why spend and spend over years to develop that segment when you can just buy it? How they manage/interfere with the acquisition will have to be seen. Mac has an excellent marketing base that would best not be messed with.  Hopefully Bose will follow that. Rebranding would be disastrous. I’m on my way tomorrow to pay for a 7K amp. Great timing, right?

@howardlee get it while you can and while you know it is "good". I kick myself every time I record concerts, wishing I had bought some AKG-C480B mics when I had the chance...

I wonder if they enter the lifestyle market, like a McIntosh Dolby Atmos soundbar. Maybe with blue meters?

I will just put a sticker on my pyrma head phones. I got them on line because they were SF but never liked them and gave them to my son. Should have seen the writing on the wall then….2016

I would absolutely expect the very highly regarded Mac and Sonus Faber brand names will be milked for all they are worth. That just means some new and but hopefully quality products targeting a larger market might start to come under those brand names. Does not necessarily mean the the "high end" items are no more. As long as they are profitable.....

We will see. THere are surely a lot of smart and successful people involved who will continue to release a wide range of good quality products that people want (I hope).  I will look on the bright side until proven wrong.  Would not be first time....

My bet is my Mac/SF product consumption personally can only go up assuming new high quality yet cost effective products come to fruition.