Bose buys McIntosh

You may not be aware that Bose is owned by Massachusetts Institute of Technology - donated entirely by Amar Bose upon his death. MIT’s endowment fund exceeds $23.5 Billion.

@musicearlyadopter If I recall correctly, the shares Amar Bose donated to MIT were non-voting shares. While they make up the majority of the market cap of the company, MIT does not have a controlling interest.

I have fond memories of taking Prof. Bose’s acoustics class in 1980. He was emphatic about the need to measure not the physical properties of sound systems, but rather the listener’s response (including psychoacoustics). I took his class right around the time that he was forming, and demonstrating, the ideas that would later become the Acoustimass system -- a hidden subwoofer at frequencies where location cues are mostly absent, and small satellite speakers that provided directional information in the higher frequencies.

Much can be said about the directions that Bose Corporation took after Prof. Bose passed away, but I will remember him as infinitely curious, highly creative, and an excellent teacher.

Thanks for this interesting post.

Especially this line for me which said a lot about the reviewers ignorance of acoustic and their blind reliance on the gear "measured" numbers specs. The gear in my experience matter for sure (synergy and tech design ) but way less than acoustics ( including psychoacoustics) .

I have fond memories of taking Prof. Bose’s acoustics class in 1980. He was emphatic about the need to measure not the physical properties of sound systems, but rather the listener’s response (including psychoacoustics).

This what happens if you ignore new generation, change in tastes and ways of music listening and continue hoping dwindling population of gray haired men with gold plated Ethernet cables will somehow keep you afloat.

YAWWWNNNNNN!@!!!!!

It's funny that car manufacturers are all over high end companies to secure audio system marketing kudos, but the presence of those brands in the auto sector doesn't seem to be having the effect of enticing the owners of those cars to buy high end audio systems.