Bose buys McIntosh

Thanks for this interesting post.

Especially this line for me which said a lot about the reviewers ignorance of acoustic and their blind reliance on the gear "measured" numbers specs. The gear in my experience matter for sure (synergy and tech design ) but way less than acoustics ( including psychoacoustics) .

I have fond memories of taking Prof. Bose’s acoustics class in 1980. He was emphatic about the need to measure not the physical properties of sound systems, but rather the listener’s response (including psychoacoustics).

This what happens if you ignore new generation, change in tastes and ways of music listening and continue hoping dwindling population of gray haired men with gold plated Ethernet cables will somehow keep you afloat.

YAWWWNNNNNN!@!!!!!

It's funny that car manufacturers are all over high end companies to secure audio system marketing kudos, but the presence of those brands in the auto sector doesn't seem to be having the effect of enticing the owners of those cars to buy high end audio systems.

At first, I was horrified but with a bit of thought, I don't really believe much will change. I believe Bose will leave McIntosh, Sonus Faber and Sumiko pretty much alone unless something drastic occurs. I do think you'll see the McIntosh name and blue meters and Sonus Faber logos plastered on more vehicle sound systems. McIntosh has managed to keep most of its mystique despite several owners and thee addition of many new dealers (including online retailers).