As a previously frequent poster on the Jazz For Aficionados thread would often point out, (paraphrase, “just because there is improvisation doesn’t mean it is Jazz”.
Jazz and Classical music sales, as a percentage of total music sales of all genres, have seldom broken the 2% mark for quite a few decades. This does not mean that there haven’t been up-ticks in sales and general interest as is the case currently, but still in the 1.5-2% range. Data also shows that when asked, about 10-20% of respondents say that they listen to “Jazz”. Why the asterisk?
Much of the music that many listeners listen to is not Jazz in the traditional sense. It is R&B, Rock, Funk, whatever, WITH ELEMENTS OF JAZZ. Particularly in the improvisation (when it is there) which is often heavily informed harmonically by Jazz.
@tyray , I very much appreciate your enthusiasm and optimism for Jazz and its future. I share your optimism inasmuch as I believe that there will always be a small minority (2% +/-) that will buy Jazz. However and sadly, I doubt this number will ever be substantially higher than this and certainly not as it was decades ago when Jazz was the Pop music of the day. I do think that there is somewhat more interest in Jazz among young (25-45) listeners today. SOMEWHAT more, but still a very small percentage of the total number of young listeners. Your own posts prove my point, I think. What you posted as examples of “Jazz” that young people listen to and even play, I wouldn’t call Jazz at all, but more as I described above… Funk/R&B with elements of Jazz.
Here is the lineup for the 2016 NOLA Jazz Fest, aerial view of which you posted as further proof. Might explain the huge crowd, but Jazz?! I did see Wayne Shorter and Preservation Hall Jazz Band among the others listed, but still…..
https://www.al.com/entertainment/2016/01/jazz_fest_2016_stevie_wonder_p.html