"The thing to be careful of is that if you plan on having your company continue to exist for a long time, don't be caught doing cheap and sleazy things for short term gains.
"
Amen brother.
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Amen brother.
Audiophile Fakery
I recently became aware of a trend in the auto world and I'm wondering if there is an audiophile analogy.
The sound of a revving engine says something primal to those who know and appreciate such sounds. The rumble of a V-8, the whine of an in-line four, that 12 cylinder growl and of course, the Harley heavy metal thunder. The newer, smaller and more efficient engines simply don't make these sounds and the auto makers have found a way around what they perceive as a problem. They simply fake the sound and run it through the car's audio system. Sometimes the engine sound is digitally synthesized and other times it's actual engine noise run through mechanical or DSP processors and then amplified. The list of manufacturers that engage in this sort of fakery includes BMW, Ford, Lexus, Volkswagen and Lotus.
I don't know if there are any high end audio equivalents of this practice, but could there be?
How about a preamp with half a dozen tubes prominently displayed, but when you examine the signal path the tubes are all bypassed. Or maybe a loudspeaker with a ribbon supertweeter that's not connected. A 160 lb. mono power amp with 120 lbs. of lead shot concealed under the circuit board. If these products existed would they be fakes or are the manufacturers just giving the people what they want, or at least what they think they want?
The sound of a revving engine says something primal to those who know and appreciate such sounds. The rumble of a V-8, the whine of an in-line four, that 12 cylinder growl and of course, the Harley heavy metal thunder. The newer, smaller and more efficient engines simply don't make these sounds and the auto makers have found a way around what they perceive as a problem. They simply fake the sound and run it through the car's audio system. Sometimes the engine sound is digitally synthesized and other times it's actual engine noise run through mechanical or DSP processors and then amplified. The list of manufacturers that engage in this sort of fakery includes BMW, Ford, Lexus, Volkswagen and Lotus.
I don't know if there are any high end audio equivalents of this practice, but could there be?
How about a preamp with half a dozen tubes prominently displayed, but when you examine the signal path the tubes are all bypassed. Or maybe a loudspeaker with a ribbon supertweeter that's not connected. A 160 lb. mono power amp with 120 lbs. of lead shot concealed under the circuit board. If these products existed would they be fakes or are the manufacturers just giving the people what they want, or at least what they think they want?
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- 40 posts total
- 40 posts total