Advice on....Snake Oil


So, I get it. You purchase something and other claim it's snake oil. Or they purchase snake oil and you lay claim to the adage. 

My one question,

What is the general consensus a reputable brand would spend considerable time, resources and finances to create a product that is or what some would call "snake oil". 

My belief is that a lot of brands (PS Audio, Isoacoustics, Audioquest) would probably better spend their time developing and creating an impact rather than making a questionable product. Any dialogue to be had or am I off base?
j-wall
I agree with, (GEORGEHIFI) 110%. MONEY. Becomes the marking tool not PRODUCT....
Nobody "needs" high-end audio, it’s a want thing. And tell one should not want that because it it too expensive, doesn’t work or can’t work as advertised. Hence, saving us from ourselves. Really?
Just call fraud fraud when it occurs.    Everyone knows what that is.  
teo_audio
Snake Oil is a safe ’word phrase’ ... As soon as I hear it being bandied about ... I know we’re dealing with a person who has a lesser mental capacity than the task at hand requires ...
I think use of the word really just reflects laziness. It’s an overused cliche that says nothing at all. It’s so much easier to bleat "Snake oil! Snake oil!" than it is to string a few words together into a reasoned opinion.
This site is a business first and foremost selling luxury items. People come here to sell and buy things and make money. The value of many of those things is very subjective. Don’t let anyone fool you into believing there are no bad apples and everything in between. There is no panacea. Credibility is earned, not automatically granted. Just call it like it is. You can’t please all the people all the time. But that won’t stop some rabid marketers from claiming to. They are just doing their job.