New marketing tatic what`s your take?

There just trying to make a buck like anybody else. After all there not making speakers for there health!

I happened to get the disk on return from a business trip where I just heard Dynaudio speakers for the first time, so I found it interesting and timely. Granted, the long form advertising could have been more lively, and it could have gone into more technical depth; hard to do both though. I don't expect too much from an engineer-as-spokesmodel.

On my day off in Toronto, at one store I listened to the Dynaudio Special 25 on moderately priced Arcam electronics. Then I went to another store and heard the Focus Audio FS 788, which as many will know, uses Dynaudio's Revelator tweeter. This was driven by a combination of Ayre electronics, and a big PS Audio power amp. I was most impressed with both applications; so much so that I'm starting to lean towards something with this treated silk dome tweeter. Previously, I was far more used to various metal domes.

The Revelator is made by Scan-Speak, not Dynaudio.

How mortifying. Got my info crossed. Is it correct, at least, that the Revelator is another treated silk dome, or did I get that wrong too?

Frankly, I was just happy to see a company do something other than a magazine spread. True, the quality was somewhat lacking, there were some spelling and grammar errors here or there (although the Italian subtitles were very good), the video looked like it was edited by a 6th grader, but overall this is a very cost-effective way to let people know more about your product.

What did bother me-- WAY too much emphasis on how they make everything in-house. Numerous companies design their own drivers and then have them built by an OEM like Vifa or Scan Speak. Some simply use their drivers. I don't find that to be lower quality, but that's just me.